Management of the whole verbal identity process, from nomenclature system definition to brand registration.
There’s no need to be a multinational company to afford a professional naming service. We adapt name creation to any timing and budget request.
Even the smaller client with a minimum budget deserves to work with a true naming expert. That’s our promise.
To develop a brand is vital not only for companies that sell products. Any relationship that an organization establishes withs its audiences needs to build an emotional link that only the name is able to generate.
A broad experience in global and local brand naming assignments for the biopharmaceutical sector.
The creative department of an advertising agency is perfectly skilled in generating ideas that work in a communication and consumer environment. But name creation demands legal, cultural and linguistic knowledge that often are an obstacle for advertising and brand identity professionals.
Helping the client to create and manage their brands involves finding the best experts in each of the technical and creative branding disciplines. There’s nobody like a namer to advise about brand name creation.
With two decades of experience in brand name creation, we contribute to any naming process providing a fresh viewpoint, from the development of strategies and concept boards to name generation or linguistic assessment.
On some occasions, trademark attorneys are asked not just for registration procedures but also for brand creation. We are there to support these professionals with our proven creativity.
More than twenty years of experience in university courses, lectures, papers and contributions in mass media to spread brand culture all over Spain and Latin America.